Making Your Mark: The Basics of Brand Protection

Making Your Mark: The Basics of Brand Protection

Nov 01, 2016

Article

Author, Nevada Business Magazine, November 1, 2016

Picture a laundry detergent. Let me guess … Tide? You have just demonstrated the power of branding. In today’s crowded marketplace, a company’s brand can be its single most valuable asset. In fact, the world’s top brands are estimated to be worth as much as $150 billion. With so much at stake, you should be thinking about brand protection before you ever open your doors for business or put a product on the market.

Click to read the full Nevada Business Magazine article here.

Meet The Team

Erin E. Grolle Shareholder T 702.464.7087 egrolle@bhfs.com