Grolle, Erin E.

Erin Grolle is a skilled intellectual property attorney with concentrated expertise in the areas of trademarks, domain names, copyrights, rights of publicity, and entertainment.

Erin specializes in managing large-scale trademark portfolios for gaming, entertainment and hospitality clients. Her comprehensive trademark services include advising clients on trademark selection, clearance, registration, licensing, and enforcement.  Erin has successfully prosecuted hundreds of trademark applications filed with the U.S. Patent and Trademark Office (USPTO), and she regularly represents clients in proceedings before the Trademark Trial and Appeal Board (TTAB). Erin vigorously enforces her clients’ valuable trademark assets, while employing strategies aimed at achieving favorable settlement and avoiding costly litigation when possible. She is also at the forefront of brand protection and enforcement on the Internet and regularly assists her clients in removing infringing website content and recovering infringing domain names.

As an accomplished transactional attorney and expert drafter, Erin assists clients with a variety of commercial agreements, including license and assignment agreements, work-made-for-hire agreements, marketing and sponsorship agreements, hospitality management agreements, production services and film location agreements, publicity and photo releases, and talent appearance and endorsement agreements. She also provides intellectual property counsel in connection with multi-million and multi-billion dollar corporate and real estate transactions. With extensive knowledge in entertainment law, Erin has unique experience drafting and negotiating agreements with renowned entertainers on behalf of casino gaming clients, including residency agreements with multi-platinum recording artists.

Erin prioritizes the Las Vegas community both personally and in her practice. Building on her previous experience managing high-profile brands as a public relations professional, she leads the team protecting the famous “What Happens In Vegas, Stays In Vegas” slogan for the Las Vegas Convention and Visitors Authority. Erin also provides pro bono legal work to several Las Vegas nonprofit organizations, including the Neon Museum and The Liberace Foundation for the Creative and Performing Arts.

Representative Matters
News & Events

Board of Directors, Boys & Girls Clubs of Southern Nevada.

The Liberace Foundation for the Creative and Performing Arts

Legal Aid Center of Southern Nevada, Children’s Attorneys Project

Neon Museum

Grant a Gift Autism Foundation

The Animal Foundation

Heaven Can Wait Animal Society

Angel City Pit Bulls

The Smith Center for the Performing Arts

Opportunity Village

The Garden Foundation

Project Dinner Table

Tyler Robinson Foundation

Publications & Presentations
  • J.D., summa cum laude, William S. Boyd School of Law
  • B.S., summa cum laude, University of Florida
  • Nevada
  • U.S. District Court, District of Nevada

Super Lawyers, Mountain States, Rising Stars, 2013-2018

Legal Elite, Nevada Business Magazine, 2012, 2014 - 2016

Nevada Law Journal, University of Nevada, William S. Boyd School of Law


State Bar of Nevada

Nevada State Bar Association Intellectual Property Section

Ex Officio, 2015 – 2016

          Chair, 2014 – 2015

          Vice Chair, 2013 – 2014

          Treasurer, 2012 – 2013

Nevada State Bar Association Entertainment Section, Founding Member

Clark County Bar Association

American Bar Association

International Trademark Association